We still have Thanksgiving and Christmas space available on several sailing’s….call your clients and let them know they can still getaway for the Holidays!!
11/20 Island Princess…10day Panama Canal from $1199 Balcony
11/21 Sapphire Princess…7day Mexico from $529
11/21 Crown Princess…7day W. Caribbean from $449
11/22 Emerald Princess…7day E. Caribbean from $549
11/22 Coral Princess…15day Panama Canal from $1099
11/24 Ruby Princcess…10day E. Caribbean Voyager from $799
12/19 Sapphire Princess…7day Mexico from $999 Balcony
12/19 Crown Princess…7day W. Caribbean from $899 Balcony
12/20 Caribbean Princess…7day S. Caribbean Explorer from $624
12/20 Emerald Princess…7day E. Caribbean from $1199
Check out this week’s HOT, HOT deals…
PRINCESS- 7day Mexico from $349…15day Panama Canal from $899 SFO-FLL…10day Tahiti from $999
CUNARD- 6day Transatlantic from $899 BALCONY…7day Canada/New England from $995 BALCONY…13day Caribbean from $1399
Tour Offers Rare Opportunity to See Famed German Production, Only Performed Every 10 Years
SANTA CLARITA, Calif. (July 17, 2009) – Princess has added a rare opportunity to its 2010 cruisetour lineup in Europe – a unique cruisetour designed to include the famed Oberammergau Passion Play, which is performed only once each decade in this small Bavarian village in Germany.
Our newest Sales Strategies
course shows how to map
your way to sales success!
Our Sales Strategies courses give you the tools and information you need in order to strengthen your bookings with Princess and build your business. Stephanie Brennan, Regional Sales Director for the Western Region, is the author of the latest Sales Strategy course “Create a Winning Marketing Plan”. Her years of experience supporting agencies give you a practical and understandable approach to this important topic.This course gives you a detailed process for creating your marketing plan to take advantage of promotional opportunities that can increase your business. Substantial business growth rarely occurs without a detailed plan to market and promote the business. Learn about the 5-step marketing plan process, which includes a self-assessment of your business as well as the development of a quarterly calendar to help you promote selected destinations and target clients for groups, cruise sales and cruise nights. This course also discusses the tactics commonly used by travel agents so that you can select those that will work best with your clients.
Rare Original Declaration of Independence Copy to Tour Princess Alaska Ships July 4th Week
Exclusive Opportunity for Passengers to View Historic Document During Juneau Visits
SANTA CLARITA, Calif. (June 17, 2009) – A rare, original copy of the United States of America’s founding document will make an exclusive appearance aboard Princess Cruises’ Alaska-based ships the July 4th week, giving passengers the unique opportunity to see the only traveling copy of the Declaration of Independence – just as the country celebrates Independence Day. The historic exhibit will be showcased aboard all Princess ships calling in Juneau between July 1-8, 2009.
Princess Again Pulls Back Curtain on Fascinating Drydock Work;
Launches Online Photo Journal of Dawn Princess Transformation
Princess Website Features Behind-the-Scenes Views of Latest Ship Remodel
SANTA CLARITA, Calif. (June 9, 2009) – Following the enthusiastic response to its unprecedented online Golden Princess Drydock Journal last month, Princess Cruises is again inviting cruise enthusiasts to go behind the scenes as Dawn Princess undergoes a similar makeover. Visitors to www.princess.com will be able to watch daily as the ship receives new interior furnishings and finishes, plus adds two Princess signature features – the Movies Under the Stars giant poolside screen and the relaxing adults-only Sanctuary.
Princess Rolls Out Red Carpet for New Leonard Maltin
Movie Club and Movie Channel
Line Taps Expertise of Renowned Film Critic to
Celebrate Fifth Anniversary of Movies Under the Stars
SANTA CLARITA, Calif. (May 28, 2009) – Five years after revolutionizing movie-going at sea with its innovative Movies Under the Stars screens, Princess Cruises has teamed with celebrated film critic and historian Leonard Maltin to bring passengers yet another new way to experience movies onboard — an exclusive Leonard Maltin Movie Club. Debuting fleetwide, the new club gives passengers the opportunity to join fellow film buffs to discuss specially selected motion pictures during their cruise.
New POLAR Online Tool Enables Agents to Review Future Princess Bookings
Made by Cruising Clients
Industry’s First Onboard Sales List Makes it Easier for Agents to
Market to Interested Past Passengers
SANTA CLARITA, Calif. (May 27, 2009) – Princess has introduced another industry first for travel agents – an innovative online tool to help them track clients who have bought Future Cruise Deposits onboard. This brand-new POLAR Online feature gives agents instant access to “hot” sales leads – their own customers who are already planning to travel again.
MIAMI – Carnival Cruise Lines, Royal Caribbean Cruises and Norwegian Cruise Line have suspended stops at Mexican ports over concerns about swine flu.
Carnival said on its Web site it has canceled all calls at Mexican ports through May 4, and in many cases will be able to substitute the canceled stop with an alternative port.
Royal Caribbean had said it was monitoring the situation but telling passengers not to worry because the outbreaks are inland, not in the Mexican coastal cities popular with cruise tourists. But later Tuesday the company said it was suspending port calls indefinitely in Mexico until more is known about the swine flu outbreak.
Princess Increases Caribbean Capacity in Summer 2010
Deployment More Than Doubles With Two Ships Sailing From New York and Florida
SANTA CLARITA, Calif. (April 29, 2009) – Two Princess ships will sail to the Caribbean during summer 2010, more than doubling the line’s capacity for the season. Passengers will have the option of five itinerary choices, as well as sailing from New York and Florida.Caribbean Princess returns to offer the popular nine-day itinerary from New York to Bermuda and the Caribbean, while Emerald Princess will sail on seven-day roundtrip cruises from Fort Lauderdale to the Western and Eastern Caribbean. Together, the two ships will offer 30 departures to the sun-filled islands of the Caribbean.
Alaska 2010 Program Webinar
Join us Tuesday May 5, 2009 for the 2010 Alaska Program Webinar and learn the keys to selling this lucrative destination.
This informative 60-minute webinar, hosted by Lisa Syme, Vice President, Princess Tours, will feature highlights of our 2010 Alaska cruises and cruisetours, new product enhancements, group pricing, amenities and more.Cruises and cruisetours open for booking on May 7, 2009.
You will learn about:
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2010 Alaska cruisetour lineup, plus four unique cruise itineraries
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NEW Seattle Air Advantage cruisetour package
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Golden Princess Enters Drydock for Dramatic Makeover; Transformation ChronicledDaily With Twitter Updates
Online Photo Journal Features Exclusive Behind-the-Scenes Look at
Princess’ Most Extensive Ship Remodel to Date
SANTA CLARITA, Calif. (April 21, 2009) – As Golden Princess begins the most extensive makeover ever undertaken by the company, Princess Cruises is inviting cruise fans to follow the progress through Twitter updates that will showcase a daily photo journal of the ship’s transformation. A first for Princess, the online posts will chronicle the dramatic changes throughout the ship during its nearly three-week drydock at Victoria Shipyards in British Columbia.The journal has launched at
Princess Announces 2010 Alaska Cruise and Cruisetour Program
Season Features Widest Array of Cruise Itineraries, More Options to Visit Glacier Bay National Park, Simplified Cruisetour Choices, and Convenient New “Seattle Air Advantage” Package
SANTA CLARITA, Calif. (April 20, 2009) – Princess Cruises’ 2010 Alaska program will offer the most diverse array of opportunities to experience the “Great Land,” with a simplified lineup of cruisetour options, more sailings that include the “must see” destination – Glacier Bay National Park – and a new “Seattle Air Advantage” package that turns every cruisetour into a convenient roundtrip journey.
2010 EUROPE PROGRAM SUMMARY
Princess is pleased to announce our most comprehensive Europe program yet, with new and exciting 7-day cruises in both the Mediterranean and Northern Europe. For 2010, we will offer more variety than ever before with 96 spectacular departures including 39 unique itineraries. Princess offers the opportunity to see the many sides of Europe with itineraries that visit the most iconic destinations that are rich in history, architecture, cuisine and majestic beauty. This season, we have returning favorites and have added nine new exceptional itineraries, more 7-day voyages, and 11 new ports!
Princess Passengers Vote Port of Los Angeles “2008 Port of the Year”
LA Port Achieves Highest Satisfaction Levels
SANTA CLARITA, Calif. (April 8, 2009) – Princess Cruises passengers have voted, and the winner is the World Cruise Center at the Port of Los Angeles as the line’s highest rated turnaround port in 2008.
The annual distinction is awarded to one of Princess’ 33 worldwide turnaround ports that receive the highest passenger satisfaction scores for an entire year, as indicated by passengers on each cruise. A turnaround port is where a cruise ends and the next one begins.
As you are aware, Princess continues to offer outstanding booking benefits when your clients rebook onboard their Princess cruise.
There are several new initiatives in process that I want to share with you………………..
** eFlyer – this will be available for you to send to clients who will be sailing with Princess. This will be posted on OneSource to encourage travelers to participate in the Future Cruise Sale program while onboard.
Announcing the 2010 Europe Program
Up to $500 per person group discount offers –
Group Fares start at $999 per person, cruise only*
Princess is pleased to provide this special preview of the 2010 Europe season, opening for group allocations and bookings on
April 9, at 9 am PST/12 pm EST.
• 39 Unique Itineraries (9 New)
• 96 Departures
• 130 Ports (11 New for the Season)
• 6 Ships
For 2010, Princess is offering more of Europe – more unique itineraries and departures than ever before!
Travel Agents Can Now Book Princess Cruisetour Groups Through POLAR Online
SANTA CLARITA, Calif. (March 17, 2009) – Princess is adding yet another valuable feature to its POLAR Online booking engine, enabling agents to create a cruisetour group through the state-of-the-art system. This new function makes booking sought-after group space for land/sea vacations quick and easy, and will tell agents immediately if the space they want is available.
Princess pioneered the ability to build and reserve group space online, and now POLAR Online offers this time-efficient feature to agents selling lucrative Alaska cruisetours to groups.
Princess Academy Commodores may now choose from 2009 Graduation Cruise Course space in Asia and Alaska!
Check out the Wonderful Deals out there for your clients this week:
PRINCESS- Alaska from $399…So. Caribbean from $399…Mexician Riviera from $499…Western Europe from $699
CUNARD- Transatlantic from $799 Balcony cabin!!…Mediterranean from $1295…Northern Europe from $1999
Princess Cruises Wave Season Booking Volume Surpasses Previous Year
Travel Agents Point to Line’s Value Pricing and Support Programs as Key to Sales Success
SANTA CLARITA, Calif. (March 3, 2009) – Booking volume during the current wave season has surpassed the same period last year by nearly six percent, according Princess Cruises, who credits both lower prices and travel agents who have utilized the line’s sales support tools to generate business in the current economic climate.
Princess is congratulating agents who have been working diligently to sell the company’s value proposition during this time period, and who have taken advantage of the line’s key programs designed to support agents’ business.
Princess Cruises Collaborates with Crafts Publisher Klutz to Offer Fun New Arts Program for Kids
Princess Executives Present Distinct Features Found Aboard the Line’s Small Ships
SANTA CLARITA, Calif. (February 25, 2009) – Princess Cruises has teamed with Klutz, an innovative publisher of award-winning activity books for children, to provide high-quality arts and crafts projects for young passengers and their families while onboard. Klutz and Princess Cruises collaborated to develop custom-built kits designed to engage young cruisers in fun and creative activities. Unique in the cruise industry, the new activities are available fleetwide.
Be Princess next $100 winner - view C.R.U.I.S.E. Episode 9 by March 8th to be eligible for the next drawing!
The winner for the Episode 8 promotion is Nancy Lusk of Jack Fry Travel in Lancaster, CA. She has been awarded $100 after being randomly chosen from all of those who viewed the eighth course in the C.R.U.I.S.E. Video series before the deadline. The next episode is now available on Princess Academy in Extra Courses and if you view Episode 9 by March 8th, 2009, you could be the next $100 winner!
New Princess “Executive Insights” Webinar Reveals Secrets About How to
Sell Lucrative Cruise Segment
Princess Executives Present Distinct Features Found Aboard the Line’s Small Ships
SANTA CLARITA, Calif. (February 24, 2009) –The latest installment of Princess’ “Executive Insights” series offers agents secrets and tips to become an expert on selling the unique small ship experience of the Princess fleet – Pacific Princess, Royal Princess and Tahitian Princess. Presented by Princess executives, the webinar will reveal helpful suggestions about how to market and profit from this lucrative cruise segment.
Princess Academy Commodores may now book space for early 2009!Offering limited space on six exotic voyages in early 2009 as Graduation Cruise Courses for Active Princess Commodores.
Please note that all of these voyages require a valid passport.
•Star Princess February 14, 2009 16-day Antarctic & South America Adventure itinerary from Buenos Aires to Santiago
Please note that the sailing listed above is within 31 days of departure. Cancelling a Graduation Cruise Course booking within 31 days of the sail date constitutes use of the Graduation Cruise Course. Do not book unless you are certain that you can go as cancelling for any reason, even same day, will result in loss of Graduation Cruise Course eligibility.
Princess Cruises is offering Alaska cruisetours at 2-for-1 fares, with rates starting at $889. Bookings must be made by Feb. 28.
On these cruisetours, clients will be able to take in all the splendors of Alaska, which is celebrating its 50th year of statehood. With the company’s exclusive Direct-to-the-Wilderness rail service, clients can enjoy seamless transportation between the ship and the Princess lodge at Denali.
Cruisetours include the 11-night Direct to the Wilderness trip from Fairbanks to Vancouver (land tour followed by cruise) with May to September departures. Rates start at $902 (originally $1,804). Meanwhile, the 13-night Explorer Copper River cruisetour (cruise followed by land tour) has rates starting at $1,077 (originally $2,154) with June to August departures. Sailings take place on board the Diamond, Sapphire, Coral or Island.
JUST ANNOUNCED!! For a limited time only, passengers booking a future 2009 voyage while still onboard will receive DOUBLE shipboard credits on their future cruise booking!
Here’s how it works…. Starting with voyages commencing on or after Jan. 29, and ending prior to March 15, 2009, Princess will be running an exclusive promotion for passengers who book their next 2009 voyage while still onboard. This special offer doubles the shipboard credits normally given for a future cruise booking, up to $600 per cabin on the longer voyages!
FREE UPGRADES
ON ALL EXOTIC 2009-2010 SAILINGS
Fares start below $100 per person, per day
Recently, Princess sent an email to Princess past passengers promoting Free Upgrades on all 2009-2010 Exotic cruises, plus up to $200 onboard credit per stateroom when booking an Exotic cruisetour.
This email is also available to you as a Princess Pass-It-On Email. You can send to those clients who have previously sailed with Princess.
Princess
Introducing Princess Academy Sales Strategies Courses: Escorting Groups
The new Sales Strategies courses are specifically designed to give you practical and easily applicable tactics to aid you in boosting your sales and growing your business. Written by the members of the Princess Sales Team, with input from Marketing, Yield and Customer Service these courses prepare you to take specific actions that can lead to increased revenue.
Princess Cruise
Earn $50 in Bonus Commission Coupons with newest webinar:
Executive Insights: Alaska Cruisetours On Sale
with Lisa Syme, Vice President, Princess Tours
As a follow-up to her popular webinar, Alaska Cruisetours Made Easy, Lisa Syme is back to talk to you about the Princess Alaska cruisetour product. Find out why 2009 is the year that your clients should take their dream vacation to Alaska and learn how to put our promotions to work for you. In this FREE 30-minute webinar, she will cover the following topics:
New Princess “Executive Insight” Webinar Updates Agents on
Selling Alaska Cruisetours in Today’s Market
Back by Popular Demand, Princess Tours Vice President Lisa Syme Returns on January 22 to
Share Valuable Insight on Latest Promotions
THE ALASKA WILDERNESS SALE IS ON…PLEASE KEEP AKCT’S TOP OF MIND DURING WAVE SEASON!
2009 IS THE YEAR TO GO!
ALASKA 2009
Did you know… the National Park Service oversees more than 50 million acres of Alaska land? Six-million-acre Denali National Park and Preserve is its most visited.
CURRENT OFFERS
Note on 2-for-1 promotions: As many of you are aware, Princess has been communicating a very deep 2-for-1 deal. Please note that this is a recipient-only, campaign-active offer. This means it is not open to the public, but only available to people who receive the email or direct mail piece from Princess. This practice is not new to Princess and is how they typically direct market to past pax & prospects. The offers are being capacity controlled and are only featured on a small selection of cruisetours in limited categories. I know these 2-for-1’s are getting a lot of attention as they filter into agencies. Unfortunately, they can’t offer them out to the public.
New Princess “Executive Insight” Webinar Updates Agents on Selling Alaska Cruisetours in Today’s Market
Back by Popular Demand, Princess Tours Vice President Lisa Syme Returns on January 22 to Share Valuable Insight on Latest Promotions
SANTA CLARITA, Calif. (January 15, 2009) – Following up on her popular webinar last summer, Lisa Syme, Princess’ vice president, commercial for Princess Tours – the land tour division of Princess Cruises – will present a live “Alaska Cruisetours on Sale” webinar for travel agents on January 22, 2009, updating agents on the latest promotions and tools for selling Alaska cruisetour vacations in the current market.
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